New payment options: pay by bank transfer

Consumer preferences change fast amidst continuous innovation in payment technology.

While credit and debit cards still reign supreme, emerging payment options, like online bank transfers, are gaining significant traction, especially when linked to rewards programs.

Our special report offers valuable insights into enhancing customer relationships in the digital age. It explores the importance of fostering trust, transparency, and convenience to build lasting connections with customers. The report delves into various strategies and technologies that businesses can leverage to strengthen customer ties, including personalized experiences, seamless payment options, and proactive communication.

35% of US consumers are ready to start using pay by bank transfer for online shopping if offered rewards.

By prioritizing customer-centric approaches and embracing digital innovation, businesses can drive engagement, loyalty, and ultimately, revenue growth. In addition, the report provides actionable recommendations for businesses looking to optimize their customer relationship management strategies and stay ahead in today's competitive landscape.

As businesses strive to navigate the complexities of customer relationships, understanding and implementing these strategies become essential for building sustainable success in the digital marketplace.

Download to learn:

• The growing relevance of online bank transfers as a preferred payment method in the US
• Why US consumers express high interest in repeated use of online bank transfers
• The potential impact of integrating rewards programs with bank transfers