Alipay is a widely used digital wallet and payment platform in China and other countries, it allows customers to make payments, transfer money and manage their finances via mobile app or website. It can be used for online and in-store payments and peer-to-peer money transfers, it also offers a virtual card feature for added security in online transactions.
Alipay users around the world.
Alipay market share in China.
Alipay shopping experience – desktop to mobile
1. Shopper selects Alipay at checkout
2. Shopper is redirected to Alipay interface and a QR code is displayed
3. Shopper opens Alipay app on their mobile device and chooses ‘Scan’
4. Shopper receives order summary, confirms payment via app
5. Shopper enters personal payment PIN
6. Payment confirmed in app
7. Confirmation displayed on desktop
Alipay shopping experience – mobile
1. Shopper selects Alipay as payment method on mobile device
2. Alipay app opens automatically and displays purchase details
3. Shopper confirms order with personal PIN or fingerprint
4. Payment confirmed
Alipay shopping experience – Point of Sale
1. Shopper selects scan-to-pay option at POS
2. Shopper receives QR code, generated automatically, and scans using Alipay app
3. Shopper confirms payment in app
4. Payment confirmed at POS terminal